Couponing is almost always about scoring a name-brand item for less, but savvy couponers know you can save a ton of money buying a store brand, which many times contains the exact same ingredients as a name brand. For example, Walmart’s generic spices are made by McCormick, and Costco’s Kirkland batteries are the same as Duracell. Store brand medicines contain the exact same active and inactive ingredients as name brands but for a fraction of the price.
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