He Expanded His Client Base
Before founding his own full-service marketing company, Hawke Media, Erik Huberman worked as the VP of marketing for a single brand making $100,000 a year.
“I was limited to one brand’s income, but I had the ability to run marketing for multiple brands,” he said. “I left to build an outsourced CMO and marketing team for companies.”
Why This Worked
“I was able to widen my scope on adding value,” said Huberman. “A single company can only afford to pay so much, but helping many companies — over 1,500 — I’m able to create value and get paid at a much larger scale.”
Huberman now makes over $20 million a year.